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The Big Guide To Ad Sizes For Social Media Platforms

“What is the size does the Facebook Feed ad need to be?” – your graphic designer, every week (probably) Even the best marketers (and the best copywriters, the best programmers, the best web developers… you get the picture?) rely on Google to be their memory. Stop hunting around the whole damn internet by bookmarking this …

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Google Analytics: 12 Common Analytics Mistakes

Google’s Analytics platform has done wonders in helping businesses better understand their digital presence and improve traffic to their sites over time, however, if not implemented carefully it can be disastrous. Rolling out Google Analytics and measuring the right KPIs can be a tricky process for marketers; the wrong data can lead you towards poor …

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Remarketing: How To Improve Your Digital Marketing Conversion Rates

I’ve already told you that you should be using remarketing campaigns to drive traffic and boost sales. If you haven’t read that article, click on this blue text (that’s a link) and read up. Like I say in that lovely post, remarketing is a seriously powerful tool in a PPC marketer’s chest that takes your …

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