Everything PPC Marketing
Use Keywords to Win this Holiday Season
It’s almost that time of the year again! The holiday season is just about here, and the weather department says you can feel it in the air… and let’s not forget the mounting pressure on your friends and folks who work in marketing. While holiday season marketing brings the opportunity …
Google Ads Attribution Models: All you need to know
Have you ever been stuck trying to figure out what campaigns and content is impacting your customers most? These days everyone using the web is exposed to thousands of messages per day. And every day, thousands of businesses are pushing to be seen by those same people you hope to …
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Be On Top of Your Ads:
Whether you’re managing your ads or working with an agency to handle your campaigns, it is important to stay on top of things, especially key budget items…like your ads and the people responsible for making them profitable.
Squeezing All The Juice: Utilizing Google Display Network Power of Conversion
You’ve been using Google Adwords to promote your business for quite some time now and you might have probably encountered Google Display Network (GDN) in there. But what exactly is this tool?
6 Things to Do After Launching a PPC Campaign
So you’ve launched your ad campaign. Congrats! Now what? You need to make sure you’re getting the best ad results by following these six steps.
8 Expert PPC Strategies You Need to Try in 2020
When creating your campaigns, using the best PPC strategies is a must in making sure you’re successful. Read this post to discover the top 8 strategies the pros use!
How to Optimize Your Bottom of Funnel for PPC
It would be nice if optimizing the bottom of funnel marketing in PPC advertising was as easy as waiting for visitors to flow through your earlier conversion strategies, but the reality is that you need to actively prioritize specific changes to convert visitors to the bottom of the funnel stage. …