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Everything PPC Marketing

Why You Need to Keep Marketing During Uncertain Times

April 23, 2020

If there’s one piece of advice I had to give you, it’s keep marketing! In this blog post, I discuss why you should keep marketing through the pandemic and how.

What are Facebook Sequential Ads? (And How to Use Them)

April 21, 2020

Facebook sequential ads are an up and coming tool that allows advertisers to avoid ad fatigue. Read this post to learn who should use them and why!

Everything You Need to Know About Google Ad Manager

April 16, 2020

Google Ad Manager may seem really intimidating, but it’s actually quite simple to use! Read this post to find out more about the interface and its features.

How to Organize Your Adwords Campaign Structure

April 14, 2020

Chances are, your adwords campaign structure could use some reorganizing. This post covers the basics on making sure you have the best structure possible.

How to Exclude Your Google Ads on Mobile Apps

April 10, 2020

The Display Network is a truly amazing tool that each advertiser should rely on heavily to get their campaigns in front of their ideal clients. But when it comes to your Google ads on mobile, there’s a little bit more to the story. How to Get Your Google Ads on …

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Why Was Your Google Ad Disapproved? (And How to Fix It)

April 8, 2020

As someone who works in advertising, especially if you utilize Google Ads, it’s important to make sure you’re up to date with Google’s relatively strict policies and guidelines. You might wonder why your Google ad disapproved.  At some point, you may come across a disapproved ad or landing page, which …

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How to Use the Top Conversion Path Report

April 6, 2020

As a business owner and/or marketer, it makes a lot of sense to want to understand your customers’ journey to becoming a customer. What channels are they using to find your business? What are they clicking that ultimately leads them to buying your products? Are your customers organic? Understanding your …

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Why You Need to Edit Your Search Partner Placements

Why You Need to Edit Your Search Partner Placements

April 3, 2020

When it comes to paid Google ads, you might wonder where your ads are going to be shown or what kind of traffic to expect in return. And wait — Google Search Partner placements? What are those? There is so much more that goes into Google Ads once you start …

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Why Do I Need to Pay My PPC Agency Every Month?

April 1, 2020

What if I told you that a PPC agency can be just as valuable as your SEO strategy?? We’ve all had the importance of search engine optimization hammered into our heads, but the thing about SEO is that it takes time.  It’s a long, long process without guaranteed outcomes – …

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