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Everything PPC Marketing

How to Set Up Twitter Video Advertising

January 20, 2020

Video is taking over the internet. Literally. More and more consumers are watching videos on their PCs or their smartphones, and it’s estimated that video makes up 80% of global internet traffic.  80%?! Consider how often you google how-to complete a home project and you end up watching a YouTube …

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What You Need to Know About LinkedIn Ads

January 17, 2020

Many marketers are using LinkedIn ads and making the most of the platform. LinkedIn has no shortage of targeting options. And LinkedIn is the largest stage for B2B marketers. Maybe you have lots of questions about LinkedIn ads and how they work. Is there a secret to LinkedIn ads? Do …

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How to Analyze Your Google Adwords Performance

January 15, 2020

Is it time to review your Google AdWords performance? Maybe you’ve been neglecting to do your reviewing because it all seems a little overwhelming. So many metrics and data to sort through! You want to get qualified leads and clicks for your ads. It can actually be fun looking at …

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How to Grow Conversions With Local Advertising

January 13, 2020

Local advertising can be a hard nut to crack. ? The audience size is generally small (as compared to larger campaigns based on entire nations) and the keywords can be really competitive. All of that means that brands attempting local PPC advertising, especially on their own, can really struggle.  This …

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Want Your Quora Ads to Be Successful? Here’s What You Need to Do

January 10, 2020

Have you tried using Quora ads? I know. You’re probably thinking that adding a new ad platform to your marketing isn’t always easy ? But it’s worth it! Every ad platform is unique and can help bring in more leads and conversions.  So shake off those scary feelings and follow …

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Want to Save Money on Ads? Avoid These Facebook Ad Mistakes!

January 8, 2020

You probably already know that Facebook Ads are a great way to get more customers and leads for your business. So you don’t want to make any Facebook ad mistakes. That would mean throwing away your money ?to Facebook and not getting ANY results.  Results are what you’re after, whether …

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Why You Need to Start Using Custom Engagement Ads

January 6, 2020

Most marketers want new customers to engage with their ads. People who engage rather than just view your ad, are more likely to purchase your products and services. Display campaigns are also important when you want to reach new people at the top of your funnel. But to get engagement …

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What is the Difference Between Conversions and Clicks

January 3, 2020

Does knowing the difference between clicks and conversions get you little confused? ? Maybe as a new marketer it might. But for a more expert marketer this may seem really simple.  But wait! Things are changing so fast that the basics can easily be lost, confused or ignored, whether intentionally …

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The Best Way to View a Competitors LinkedIn Advertising

December 30, 2019

LinkedIn advertising can help you generate leads, drive website traffic and build brand awareness. But guess what! You can build better ads by snooping to see what your competitors are doing. Just think of all the data you’ll get!  You can check and analyze your competitors’ keywords and ad copy. …

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