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Everything PPC Marketing

3 reasons you need to partner with a PPC Specialist.

3 Reasons You Need to Have A Partnership With Your PPC Specialist

February 14, 2020

You have an amazing PPC specialist at your company. Or you’ve hired an outside consultant. Or you have a whole agency of professionals working on your campaigns. They are doing everything right and yet… your account still seems to be failing. ? If you have a qualified person(s) working on …

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Facebook tips for optimizing your ad size and generating better leads.

How to Position Your Facebook Ad Size For Better Leads

February 12, 2020

You’ve been running ad campaigns on social media, but have been disappointed by the results. Facebook is where many business owners start their digital advertising because of the low point of entry. For a small buy-in and little experience on the platform, you can place an advertisement that reaches thousands …

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How to use ads scripts to become a genuine PPC expert.

How to Use Ads Scripts to Become a Genuine PPC Expert

February 10, 2020

If you want to become a PPC expert, you’ll want to start using Google Ads scripts. These scripts save you lots of time and help you get better results. You all know that running google ads is super time consuming and at times a bit tedious. You do the same …

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4 reasons why ppc shouldn't be your only marketing strategy.

4 Reasons Why PPC Shouldn’t Be Your Only Marketing Strategy

February 7, 2020

Breaking News: I don’t think that PPC should be your sole marketing strategy. I know what you’re thinking. Why on earth would someone who has built a reputation on Pay Per Click Advertising share why PPC shouldn’t be your entire strategy? ? Don’t worry. I haven’t gone completely crazy ?. …

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Advice for correcting an incorrect ad strategy.

What To Do When Your Ad Strategy is Wrong

February 5, 2020

The days that you find out your ad strategy is wrong and nothing is working how you expected in your campaign, are the days you want to pull your hair out!! Maybe! The only way to find out how to run successful ads is to test, test and retest your …

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Everything dynamic search ads.

Everything You Need to Know About Dynamic Search Ads

February 3, 2020

Have you heard of Dynamic Search Ads? Ads without keywords? Is that even possible? Sounds scary, right? But Google wouldn’t do something if it wasn’t going to benefit you. Maybe it’s not as scary as it sounds. There must be a good reason for this change.  Let’s find out how …

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Boost conversions using geo targeted ads.

How Geo Targeted Ads Can Boost Conversions

January 31, 2020

Have you tried geo targeted ads yet? You may not think they are right for your biz, but it doesn’t matter if you’re an online business or a local brick-and-mortar — every brand can benefit from geotargeting.  That’s because geotargeting allows you to personalize your ads and include local references …

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How to communicate with the sales team to increase sales.

How to Communicate With The Sales Team to Increase Sales

January 29, 2020

You want your sales team to increase sales. But do you find your marketing team and sales team always competing for first place to secure customers? They should never compete or display any rivalry either. Both teams are needed just as much as the other. It used to be that …

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What are negative keywords and how can they help you in keyword optimization?

What Are Negative Keywords and How Can They Help You?

January 27, 2020

Negative keywords are so important in managing your advertising campaigns. Don’t overlook this simple solution to optimizing and using this strategy.  Using negative keywords is a powerful way to let Google know which phrases you don’t want your ads to appear for. This strategy can save you lots of money …

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