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Digital Marketing

Why You Need to Know These Revealing Facebook Remarketing Statistics

If you’re advertising online, you’ve likely heard that Facebook Remarketing Ads are a surefire way to deliver high ROI. Over and over again I’ve heard people say that this is the strategy that really works.  But is it all just hype?  I mean, remember how big Furbies were for a minute? Let’s not assume that …

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The Best Strategies for B2B Advertising on Instagram

If you’re an online business, or really any business these days, advertising on social media is key to sales. Consumer brands have seen explosive success with directly targeting their target market on Facebook, Instagram, Snapchat, and other channels. ? I’ve already talked about why you need to advertise on Instagram, but B2B advertising is a …

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3 Useful Search Campaign Analyses You Need To Run Regularly

Running regular search campaign analyses will help you improve your ad performance, and you’ll discover whether or not your ad spend is being used properly! ? So, in other words, if you’re wasting money, you’ll want to find out so that you can put an end to that! In your paid search campaigns, you want …

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How to Use Holiday Shopping Behavior to Your Advantage

It’s the most wonderful time of the year. Carolers, decorations, hot cocoa, and shopping! ?As a business owner, understanding shopping behavior and laser focusing your digital marketing can help you reach more customers and make more money! ? You can’t just throw advertising out into the world and expect great results. That advertising needs to …

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3 Simple Tips to Increase Holiday Sales This Year

This is an exciting time for marketers. Online marketing and holiday sales continue to soar! Holiday sales ?? are predicted to reach $138 billion in the US.  Woah! That is amazing!  Take advantage of those predictions. If you’re ready to make more holiday sales this year, follow these 3 simple steps.  1. Promote discounts People …

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