Everything You Need to Know About Google Ad Manager
Google Ad Manager may seem really intimidating, but it’s actually quite simple to use! Read this post to find out more about the interface and its features.
Google AdWords
How to Organize Your Adwords Campaign Structure
Chances are, your adwords campaign structure could use some reorganizing. This post covers the basics on making sure you have the best structure possible.
How to Exclude Your Google Ads on Mobile Apps
The Display Network is a truly amazing tool that each advertiser should rely on heavily to get their campaigns in front of their ideal clients. But when it comes to your Google ads on mobile, there’s a little bit more to the story. How to Get Your Google Ads on Mobile Apps Showing your ads …
Why You Need to Edit Your Search Partner Placements
When it comes to paid Google ads, you might wonder where your ads are going to be shown or what kind of traffic to expect in return. And wait — Google Search Partner placements? What are those? ? There is so much more that goes into Google Ads once you start to really research what …
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4 Google Adwords Fundamentals You Need to Remember
When you think about PPC, you probably instantly think of Google. That makes sense, because the tech giant dominates global search with over 90% of the market share. ? It’s important not to forget competitors like Yahoo and Bing, but the reality is that most users, and thus most potential customers, are on Google. That’s …
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5 Hacks That Will Increase ROI of Your Ads
While it seems like the cost of well…everything always seems to go up every year, from rent to avocados to gasoline, there’s one thing that the cost is actually going down and it’s really good news for your business. The rate of clicks on Google Ads (formerly AdWords) has gone up while the CPC (cost …
How to Use Ad Customizers to Improve Effectiveness
All advertisers dream of scaling their ads to appeal to specific customers. You want to send the right message at the right time. This will help you maximize your advertising dollars. How can this be done efficiently? With ad customizers! ? What Are Ad Customizers? Just a little recap!! ? Ad customizers reduce setup time …
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How to Analyze Your Google Adwords Performance
Is it time to review your Google AdWords performance? Maybe you’ve been neglecting to do your reviewing because it all seems a little overwhelming. So many metrics and data to sort through! You want to get qualified leads and clicks for your ads. It can actually be fun looking at all the data so you …
How To Manage Google Ads Budgeting Successfully
Budgeting for your ads is one success strategy you want to work on. Google ads budgeting may not be too much fun because it’s so restrictive. But if you could spend an unlimited amount on ads, you wouldn’t know how to optimize for best results ? As a marketer you’re probably constantly trying to figure …
Why Are My Google Ads Not Showing Up?
What do you do when you have Google ads not showing up? Do you start to panic? And all you want to do is start pacing and pulling out your hair? You worked hours on creating your beautiful campaign. The visuals are perfect. Your copy is perfect. Your keywords are perfect. What could possibly go …